In today’s highly competitive economic environment, effective management of intellectual property rights can be complex and challenging, due to the lack of harmonisation of national regulations, the variety of protection systems, the technical character of registration procedures, and the varying maintenance formalities and national use requirements. New challenges, triggered by the digital economy and globalisation, include additional tax compliance obligations and increasing threats of infringement and unfair competition.
PwC has a team of intellectual property experts providing a comprehensive and holistic range of services to support you in the management of your intellectual property. We work closely with PwC’s tax and advisory specialists to identify, value, structure, protect, manage, and optimise your intellectual property from a legal and tax perspective.
We support you throughout the IP lifecycle, from developing and implementing IP strategy, to IP portfolio management, monitoring and defending infringements, value chain reorganisation and commercialisation of IP through licensing, distribution and other commercial arrangements.
"‘Today, intellectual property (IP) is a significant business asset for any enterprise. Like any other property, IP has to be strategically protected and exploited to generate returns and profitable investments’ "
Head IP, Technology and International Contracts, PwC Switzerland