Intellectual Property

Intellectual Property (IP) is crucial for businesses in the digital economy

In today’s highly competitive economic environment, effective management of intellectual property rights can be complex and challenging, due to the lack of harmonisation of national regulations, the variety of protection systems, the technical character of registration procedures, and the varying maintenance formalities and national use requirements. New challenges, triggered by the digital economy and globalisation, include additional tax compliance obligations and increasing threats of infringement and unfair competition. 

PwC has a team of intellectual property experts providing a comprehensive and holistic range of services to support you in the management of your intellectual property. We work closely with PwC’s tax and advisory specialists to identify, value, structure, protect, manage, and optimise your intellectual property from a legal and tax perspective.  

We support you throughout the IP lifecycle, from developing and implementing IP strategy, to IP portfolio management, monitoring and defending infringements, value chain reorganisation and commercialisation of IP through licensing, distribution and other commercial arrangements.

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What we do for clients 

Audit of IP portfolios

  • IP inventory and rights classification
  • Trademark and domain name valuation
  • Identifying weaknesses in, and proposing actions to remediate, existing IP protection 
  • Designating a trademark protection system and establishing IP strategies

Trade mark portfolio management

  • Cross-border trade mark and domain name registrations and renewals
  • Worldwide trade mark watching service
  • Short and long term enforcement strategies
  • Conducting negotiations aimed at reinforcing IP rights on the basis of co-existence and prior-rights  agreements
  • Cease and desist actions
  • Filing oppositions and cancellation actions

Commercialising IP rights

  • Advising on, drafting  and negotiating IP-related aspects of commercial agreements
  • IP assignment and licensing 

IP re-structuring and tax optimisation

  • Identification and management of tax issues
  • Aligning IP ownership with group tax strategy

Legal advice related to IP

  • Helping you to identify risks such as litigation, revenue leakage and commercial exposure/ reputational damage
  • Legal advice on issues including joint development, ownership, exploitation, and licensing of IP
  • IP due diligence and verification to  support M&A and other commercial activities 

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"‘Today, intellectual property (IP) is a significant business asset for any enterprise. Like any other property, IP has to be strategically protected and exploited to generate returns and profitable investments’ "

Natascha Tsalas Tax and Legal Services PwC

Contact us

Natascha Tsalas

Natascha Tsalas

Legal | Senior Manager | Head of Intellectual Property, PwC Switzerland

Tel: +41 58 792 9832

Dr. Günther Dobrauz

Dr. Günther Dobrauz

Partner and Leader Legal, PwC Switzerland

Tel: +41 58 792 14 97