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Empower your company with XR
Immersive technologies (augmented and virtual reality) are reshaping the way businesses interact with their customers, train their employees and envision their future growth. By blending digital and physical worlds, these technologies offer unprecedented opportunities for engagement, efficiency and experiential learning. Our services are tailored to help you derive maximum potential from these technologies.
Immersive technologies enable …
Our immersive technology expertise
We have a business goal-driven and holistic XR approach. Because we bring a unique blend of industry knowledge, technical expertise and innovative thinking to help your business navigate the rapidly evolving landscape of immersive technologies.
- Leadership upskilling workshops
Experience and learn the latest technology and understand the impact on your value chain. - Immersive tech use case identification
Identify use cases where immersive technologies add substantial business value and solve the business challenges of today. - XR business strategies
Map out and plan how to use immersive technologies in your organisation or department, including a market and technological trend analysis, organisational readiness assessment and value chain impact analysis to build your tailored journey.
“The Swiss metaverse ecosystem is at an early stage, but it’s already beginning to thrive.”
- Organisational onboarding and enablement
Get your workforce ready to adopt new ways of working though immersive technologies with onboarding, education and training sessions. - Pilot conception and implementation
Test your benefit hypothesis with an agile pilot to gain early insights on advantages and drawbacks for enabling a successful implementation in the future. - XR business case and KPIs
Measure the impact of your immersive tech initiative with proven business KPIs to gain insights on productivity, cost-efficiency and CO2 implications, for example. - Custom solution development and 3D content creation
Build your customised XR solutions tailored to your individual enterprise needs.
What our partner says
“Overall, findings from our studies show that meetings in the enterprise metaverse can benefit from the unique characteristics of VR technology.”
"Immersive technologies allow us to rethink the interaction with digital content for the first time. For the first time, the human being is at the center and the technology and content adapt to our needs."
Philipp SostmannSenior Manager, Immersive Technology LeadRecognise the relevance of virtual worlds early on
Immersive technologies are part of a future in which innovative technologies merge into a larger whole. It promises virtual, three-dimensional worlds - increasingly connected to physical reality. Extended Reality technologies (XR) can profoundly change how companies and consumers interact with objects, services and each other.
The business potential is great, the annual growth rate for XR solutions is around 40 percent. But there are also risks: New technologies require new strategies and new methods to build trust. First and foremost, security for users and their data will be of utmost importance in a decentralised, digital world.
The time to prepare for this begins now. Decision-makers who now set their strategic priorities in the context of immersive technologies will quickly benefit from optimised business processes and potential. Physically present in virtual spaces, virtually present in physical spaces: the possibilities for interacting with internal and external target groups are limitless.
How your company can benefit from immersive technologies
HR & Employer Branding
Increase employee satisfaction by providing virtual workspaces and promote diverse, global talent acquisition through barrier-free access.
Product Development
Develop, test, and optimize your products – even without physical models – in a virtual environment that is faster and more targeted.
Marketing & Sales
Enhance customer loyalty to your company with immersive, personalised offerings and unlock new business opportunities.
Operations
Save time and resources through digitalised and automated business processes in virtual worlds or digital twins.
XR in practice
Virtual reality vs video conferencing: could remote work be better?
With the rise of remote work, many businesses have turned to video conferencing as a primary method of communication. Our study revealed insightful findings on the value of VR as a collaborative tool when compared with traditional video conferencing solutions, showing a marked improvement in the way we can work together remotely.
Seeing is believing
Our report «Seeing is believing» explores the impact that virtual reality and augmented reality will have on the economy by looking at how these technologies can help organisations grow their revenues while transforming the way they engage customers and colleagues. True to form, the report is enhanced with AR experiences throughout.
Metaverse enabled agility
Our metaverse spaces provide a tailored immersive environment that fosters business agility. By leveraging customised virtual spaces and integrated tools, teams are able to collaborate more efficiently and transparently, overcoming the limitations of traditional face-to-face meetings and increasing productivity.
Our latest blog articles
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Get in touch with our XR experts
https://pages.pwc.ch/core-contact-page?form_id=7014L000000II8iQAG&lang=en&embed=true
