Digitalising family businesses and SMEs

Digital transformation concerns all types of companies, including SMEs and family-run businesses. We are with you, all along your journey towards digital transformation.

Grab the future with both hands. Your hands.

Digital transformation is pushing many SMEs and family businesses to think about how they can lead their businesses into the future without relinquishing their traditional values. Count on us throughout your company’s digitalisation journey. Find out how you can reinvent yourself and stay true to who you are at the same time. 

Cybersecurity assessment and strategy

Is your SME or family business safe in the event of a cyber-attack? Our holistic cybersecurity assessment unearths the flaws in your system.

All industries and all businesses are affected by the digital transformation, and so is your SME or family business. The digital transformation offers never-before-seen opportunities, but also comes with risks and challenges. We are there to help you to fine-tune the cyber strategy of your business with utmost precision. Count on our support on your digital journey. Every step of the way.

This is how we do it

Your cybersecurity transformation begins with a holistic and independent analysis of your security programmes and safety regulations and their handling.

Our experts thoroughly screen your cybersecurity programmes, assess the current situation with respect to the target state. Benefit from our cybersecurity framework, a comprehensive and flexible method for the development, implementation, communication and maintenance of a company-wide cybersecurity programme. It is based on a mixture of ISO and NIST industry standards, as well as our practical experience.


Read up on the strategy and guidelines of your global cybersecurity programme and understand them. Identify your «crown jewels», in other words, the systems and data that are critical to your business. Are you aware of the potential damage a cyber-attack can do to your company?


Assess what the loopholes are today and in the future in the event of a cyber-attack. Conduct a gap analysis of your status quo and target state. Analyse the current risks, and define the desired target state.


To increase your cybersecurity maturity, we define with you the suitable course of action and the necessary resources.


Please check under the heading Cyber Attack & Readiness Evaluation for a standardised possibility to conduct a cybersecurity assessment.

«Cyber risks constitute a substantial part of today’s business risks. Our experts screen your security programmes and pinpoint how you can most effectively invest your cybersecurity budget.»

Urs Küderli, Leader Cybersecurity, Strategy and Transformation, PwC Switzerland

How you benefit


We assess the current security situation as well as the security gaps of your SME or family business and predict what impact these cybersecurity capability gaps may have on your company.


Our recommendations to you will include ways you can close the identified security gaps and embed them into a comprehensive security programme that perfectly suits your SME or family business.


We support you all the way through your transformation and the implementation of specific and actionable cybersecurity initiatives to successfully digitalise your company.

Intelligent automation with Artificial Intelligence (AI)


Do your employees have time for what is really important? Let your SME and family business get the best of automation.

Do you associate the term automation with the digitalisation of processes and Robotic Process Automation (RPA)? You are not far off, but automation is much more than that. Automation enables you to understand the cost drivers, to produce larger quantities much more rapidly and achieve numbers of scale.

Intelligent automation also helps you to take the right decisions and it addresses a multitude of challenges and opportunities in your daily business. Optimise with us your entire end-to-end value chain and boost your SME or family business. Happier and more loyal customers included.

This is how we do it

We employ data analyses, RPA, AI and the latest modelling techniques to thrust you to a new level of process quality.

 Process mining

We scrutinise your data. By analysing your process data, you get a picture of how well your processes really work and how they can be optimised.


Robotic Process Automation (RPA)

RPA reproduces human actions at user interface level, which makes for rapid and cost-efficient automation of business processes.


Business Process Management (BPM)

Our digital front-end applications deliver high process flexibility and enable users to interact with automated solutions.


«Intelligent automation makes your processes more efficient and effective. It frees your talents from routine tasks so they can apply their brainpower to the company’s transformation. That’s incredibly important for SMEs, as their resources are often limited, but their workforce is agile and broadly-qualified.»

Zack Tian, Director Data & Analytics, Intelligent Automation, PwC Switzerland

SMEs and AI – your new work mate

New technologies, such as AI are the backbone of intelligent automation and tailored to your SME and family business.


Cognitive AI: our automated solutions have the ability to recognise and assess situations thanks to AI.



Machine learning: enables our automated solutions to take decisions.


Interaction between human beings and computers: new technologies such as chatbots enable our automated solutions to behave like human beings.

How you benefit

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Contact us

Contact us

Urs Küderli

Urs Küderli

Partner and Leader Cybersecurity and Privacy, PwC Switzerland

Tel: +41 58 792 42 21

Jörg Thews

Jörg Thews

Partner, Swiss Insurance Leader, PwC Switzerland

Tel: +41 58 792 26 35