At PwC, our purpose is to build trust in society and solve important problems. We’re a network of firms in 155 countries with more than 327,000 people who are dedicated to delivering quality in assurance, advisory and tax services. We’re committed to driving a strong culture of quality and excellence that’s core to our purpose.
In June 2021, we unveiled The New Equation, PwC’s landmark global strategy which responds to fundamental changes in the world, including technological disruption, climate change, fractured geopolitics and the continuing effects of the COVID-19 pandemic. The New Equation is based on analysis of global trends and thousands of conversations with clients and stakeholders. It builds on more than a decade of sustained revenue growth and continued investment. The New Equation focuses on two interconnected needs that clients face in the coming years. The first is to build trust, which has never been more important, nor more difficult. The second is to deliver sustained outcomes in an environment where competition and the risk of disruption are more intense than ever and societal expectations have never been greater. As part of The New Equation strategy the PwC network is making an incremental 3bnUSD investment in quality. This includes a 1bnUSD investment in a multi-year programme to deliver a new audit ecosystem – human-led, tech-powered and data-driven. It will enable us to make continuous improvements to audit quality by further standardising simplifying, centralising and automating our audit work, transforming the experience for our clients and our people.
An essential part of The New Equation is nurturing bonds with our clients and supporting them in the best ways possible. To do this in such a fast-moving and uncertain environment we need a broad network and stable relationships; in other words, we need to build trust by fostering enduring bonds. This takes hard work and proactive, direct communication.
While we’re committed to constantly enhancing the quality of our audits and meeting evolving challenges by investing in innovation and new technology, we realise that our real source of strength lies in our people. The ability to draw on a wide range of specialist skills across our multidisciplinary practice is key to audit quality. We continue to invest in our people by providing in-depth training and ongoing professional and personal development opportunities.
To enable us to work together to deliver sustained outcomes in response to the enormous challenges of today’s world, we’re more committed than ever to creating enduring bonds between us as a firm, with our people, our clients and business partners.
Daniel Ketterer
Quality & Regulatory Partner
PwC Switzerland
The quality of our work is at the heart of the PwC network and we invest significant and increasing resources in the continuous enhancement of quality across our network.
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