Expanding your horizons – wherever business takes you

Global Markets

Global Markets

Advice beyond borders 

Looking to grow your business in Switzerland or expand your reach across different countries in the world? Unsure how to navigate the complexities of legal and tax frameworks in today’s dynamic global marketplace? 

Our dedicated team is ready to support you from day one. From market entry and supply chain optimisation to talent and benefit management, we offer practical guidance to ensure seamless cross-border growth. 

Focus on your strategic goals—we help you navigate the complexities.  


Switzerland: gateway to EMEA

A presence in Switzerland brings many advantages for companies: a stable economic and political environment, an efficient banking sector, an excellent infrastructure, and a high standard of living. Close ties with global and emerging markets, strong relationships in EMEA and a favourable tax system are further reasons for companies to invest and set up business in Switzerland.

We support you in the following areas

Market entry & location strategy

Looking to expand into Switzerland or venture into new markets abroad? We support and can guide you from strategy development and initial planning to execution, ensuring business case development, efficient operations, regulatory compliance and tax structuring. With one point of contact for strategy, supply chain & operations, global business services, legal, tax, workforce matters, accounting, payroll and reporting, you’ll enjoy a simpler, smarter launch wherever you choose to grow.

Business model optimisation

Wondering if your current business model is truly fit for purpose? We help you design, adapt and expand into new markets, streamline supply chains and open new sales channels. Our approach covers everything from Transfer Pricing, Treaty analysis, direct and indirect taxes to customs, e-invoicing and more, so you stay efficient and compliant in an ever-evolving international landscape.

Talent & HR consulting

Attracting international talent for your Swiss subsidiary or global operations needn’t be daunting. Our experts offer fast, agile solutions covering immigration, visas, strategic workforce planning, payroll and remote work. Let us handle the details so you can focus on building a high-performing team.

Cross-border legal advice

Cross-border ventures come with complex legal considerations. Our experienced legal team provides bespoke guidance on everything from acquisitions and IP transfers to employee stock programmes and international financing. With our global network, you’ll have access to the right support across multiple jurisdictions.

Tax advice

Keeping up with evolving tax laws is crucial. Our specialists offer domestic and international tax support covering income taxes, withholding taxes, stamp duties, VAT, customs and reporting requirements. We also represent you in discussions with tax authorities and appeals, ensuring your operations remain compliant and efficient. 

M&A consulting

Sustainable growth often involves mergers, acquisitions or divestitures—but these transactions can be intricate. We help you recognise market changes early, find suitable investors and organise the right deal structure. Whether it’s part of your long-term strategy or a succession plan, our experts ensure a seamless process from start to finish.

Would you like to contact our country experts?

Our specialists are happy to give advice about countries all over the world

By choosing our Global Markets services, you gain a dedicated partner committed to building your success story—no matter where in the world your ambitions take you.

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Contact us

Monica Cohen-Dumani

International Tax Services, EMEA ITS Leader, Geneva, PwC Switzerland

+41 58 792 97 18

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Sarthak Mahapatra

Managing Director and Global Business Services Leader, PwC Switzerland

+41 79 570 17 32​

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