In uncertain times, only one thing is certain: change. What challenges are Swiss CEOs facing? And what opportunities do these challenges present? We’ve compiled the answers to these and similar questions in our 24th Global Annual CEO Survey 2021 – and this year we’ve again published a separate Swiss edition.
Andreas Staubli, CEO, PwC Switzerland
"In response to the pandemic, many companies have been highly innovative and have made targeted investments. This reflects the pronounced confidence of Swiss CEOs."
"Companies should integrate the transformation of their security structures more closely with that of their business."
“Swiss CEOs have got it right. They realise that while technology and automation are key to competitiveness, people are the more complex side of the equation – and therefore require even more attention.”
“ESG criteria bring clarity to the holistic dimension of sustainability. This is why the opinion of decision-makers always mirrors the current regulatory and socio-political context.”
“CEOs in Switzerland are increasingly recognising that being transparent about how sustainability affects financial performance adds value for investors, customers, employees and all other stakeholders. This is particularly true for the industrial sectors, which are developing solutions in response to ESG challenges, and thinking innovatively to seize opportunities.”
The 111 CEOs who took part in the Swiss edition represent 6 companies with revenue of more than CHF 10,000 million, 16 companies with revenue between CHF 1,000 million and CHF 9,999 million, 51 companies with revenue between CHF 101 million and CHF 999 million and 32 companies with revenue of up to CHF 100 million. 22% of the companies are listed on the stock exchange, 66% are privately owned and 12% represent the public sector. 42% of the survey participants represent Swiss family-owned companies, where the family holds at least 32% of the shares.
CEO, PwC Switzerland
Tel: +41 58 792 44 72
Chief Marketing Officer PwC Switzerland & Digital Marketing Lead PwC Europe, PwC Switzerland
Tel: +41 58 792 1885
Head of Integrated Communications, PwC Switzerland
Tel: +41 58 792 1819